End in Mind is a non-profit dedicated to helping people achieve a level of comfort and mastery with uncomfortable conversations around death and dying. We tap the experts, then harness the power of art and storytelling to educate and inspire people to take action-whether its discussing your end of life wishes with a loved one, filling out an Advance Care Directive or reflecting on your own life’s purpose, meaning and legacy.

It’s a simple formula: Information+Inspiration=Action.